As far as I’m concerned, do what you want. I find this commercial to very elitist in style and content. One key point is Steven Doroff states that “he’s been smoking 20 years…”, and at the end of this commercial it shows the true effects of smoking by his hand shaking as he’s holding the BluCigs box. After seeing this, many of you should be really suspect this and about continuing your smoking careers. Because either way, this never ends well.
Look carefully at this video at the end because the fade out is fast but when this same commercial is shown on TV the fade out is longer and you can see it.